Brand Voice

This Vibrant Global Tribute Will Raise Critical Funds for Metastatic Breast Cancer Research
October isn’t just the month for moody manicures and plaid, it’s also Breast Cancer Awareness Month. And one day in October is especially meaningful: October 13, Metastic Breast Cancer...
Kate Middleton Wore a Bolder, More Modern Version of Her Go-To Pantsuit
The appearance came hours after the princess published an article in which she warned parents over the dangers of using devices at home.The essay, written in collaboration with Professor...
Everything I Thought I Knew About Breast Cancer Was Wrong
I grew up in a small town right outside of Austin, Texas, called Wimberley, on a little chicken farm with my big family. We had a family band; my...
Jennifer Lopez’s ‘Bordeaux Baddie Nails’ Are Fall’s Hottest Manicure
Jennifer Lopez is having a big week—and so are her nails. In the past few days, she’s kept busy promoting her new movie, given us a Bennifer reunion, and...
I’m a Beauty Editor—These Are the 54 Prime Day Beauty Deals I’m Shopping
As a beauty writer, I’m constantly scouring Amazon for the best Prime Day beauty deals. This October’s Prime Big Deals Day event has hundreds of beauty products that encompass...
The Under-$20 Leggings Our Style Editor Is Shopping for on Prime Day
Nothing kills a workout faster than leggings that won’t stay up. With over 25,000 rave reviews, these slip-resistant and ultra-soft capri leggings crush it, both in the gym and...
Meghan Markle Used This Exact Product for Her Glowy Paris Fashion Week Makeup
Pierre SuuMarkle has made minimalist and clean beauty her signature over the years, starting with her pared-back 2018 royal wedding makeup. Both looks were created by Markle’s longtime makeup...
Here’s How Jennifer Lawrence Is Styling Her Bootcut Jeans for Fall
I dunno about you, but I’ve had enough of wide-leg jeans. I’m a woman. I have curves. I want to show them. I’m not a blob. Jennifer Lawrence gets...
8 Beauty Trends We’re Shopping During Amazon Prime Day
As a beauty writer, I'm constantly scouring Amazon for the best Prime Day beauty deals. This October's Prime Big Deals Day event has hundreds of beauty products that encompass...
Here’s How Azelaic Acid Can Help With Acne, Rosacea, and Hyperpigmentation
Retinol speeds up cell turnover, which can cause peeling and redness during the initial bedding-in stage, but it is a proven aid for severe acne.There is a compromise, though....
Your Weekly Horoscope: October 5 to October 11, 2025
Your weekly horoscope is here. The first of three supermoons in a row, October’s harvest moon (so named because harvesting at the end of the agricultural season was aided...
Taylor Swift Wore the Last Manicure We’d Expect for ‘Showgirl’ Release Day
Still, something about this manicure feels very…un-Taylor? As a longtime Swiftie, I can’t recall ever seeing her in classic French tips before—and definitely never in this thick, high-contrast, early-aughts...