Brand Voice

Apple Plans to Invest $500 Billion in U.S. as Trump Tariffs Loom
Days after Apple’s chief executive met with President Trump, the company said on Monday that it planned to spend $500 billion and hire 20,000 people in the United States...
Who Are the Probationary Federal Workers Being Cut Under Trump?
In news about the Trump administration’s job-slashing effort, one class of federal workers comes up repeatedly: “probationary” employees.At the Internal Revenue Service, 6,700 people with that status are being...
White House Moves to Pick the Pool Reporters Who Cover Trump
The Trump administration said on Tuesday that it would start handpicking which media outlets were allowed to participate in the presidential press pool, the small, rotating group of reporters...
Trump Announces Inquiry That Could Lead to Tariffs on Copper
President Trump signed an executive order Tuesday directing his commerce secretary, Howard Lutnick, to begin an investigation into whether foreign production of copper and imports of the material into...
Tesla Moves One Step Closer to Self-Driving Cars in China
Elon Musk, the chief executive of Tesla, tried for years to convince Chinese regulators to let him offer self-driving capabilities in one of the company’s most important markets.After a...
Trump and Paramount Seek Mediator for CBS News Lawsuit
Lawyers for Paramount and President Trump have agreed to appoint a mediator in his $20 billion lawsuit against CBS, according to two people with knowledge of the decision.The move...
Crypto Trader OKX Pleads Guilty to Running Illegal U.S. Operation
An offshore cryptocurrency trading firm pleaded guilty on Monday in U.S. District Court in Manhattan to a charge of operating as an unlicensed money transmitting business in the United...
Joann, 80-Year-Old Crafts and Fabrics Retailer, Will Close All Stores
Joann, the fabrics and crafts retailer that has supplied quilters, seamstresses and school projects for 80 years, announced that it would close down all of its stores in the...
Delta Flight Makes Emergency Landing After ‘Possible Smoke’ in Plane, F.A.A. Says
A Delta Air Lines flight returned to Hartsfield-Jackson Atlanta International Airport on Monday morning after the crew reported “possible smoke” inside the aircraft, prompting the pilot to declare an...
Starbucks to Lay Off 1,100 Corporate Workers
Starbucks is laying off 1,100 corporate employees, its chief executive said in a letter to workers on Monday, marking the coffee chain’s latest move to restructure amid lackluster sales.Brian...
Corporate America Is Not Raring to Return to Russia if Trump Lifts Sanctions
The Trump administration is sending a startling message to corporate America: After three years as an international pariah, Russia could once again be open for business.President Trump is pressuring...
Does Elon Musk Still Care About Selling Cars?
Elon Musk’s role as President Trump’s cost-cutting czar and his immersion in right-wing politics appear to be diverting his attention from Tesla at a perilous moment for the electric...