Entrepreneurship
6 things founders misunderstand about personal branding
If you’ve spent any time on LinkedIn, you’ve probably had the same thought many founders have: “Do I really need to become a content creator to build a successful...
7 Productivity Tips for Entrepreneurs With Long Desk Hours
Long desk hours are a reality for many entrepreneurs. Unfortunately, spending most of the day at the workstation can make it challenging to stay productive, focused, and energized. As...
Perks Don’t Build Culture—Meaningful Work Does
I’m Erik Huberman, and I’ve hired hundreds of people while building Hawke Media. Over and over, I see leaders throw money at perks and wonder why their team still...
Stop Overhyping AI And Get Practical
AI is real. The hype is louder. Lately I keep hearing a line that makes me roll my eyes: spend five hours a week “playing” with AI or you’ll...
Why Startups Are Renting Servers Over Building Infrastructure
A lot of founders do not think seriously about infrastructure in the beginning. Early-stage startups are usually focused on shipping products quickly, finding customers, fixing bugs, and trying to...
5 reasons founders over-identify with their work and how to stop
If you’ve ever had a great revenue month and felt unstoppable, only to spiral after a disappointing launch or lost client, you’re not alone. Many founders start businesses for...