Brand Voice

Jessica Biel Makes the Case For Leather Barrel Pants in Summer 2025
Jessica Biel is shaking up the California spring uniform with an unexpected leather look.On May 22, the 42-year-old actor debuted her new premium wine label Prophet & Poet at...
Taylor Swift Fans Think Her Latest Floral Dress Is an Anti-‘Reputation (TV)’ Easter Egg
Taylor Swift is embracing florals for spring—and fans are reading into it.On May 29, Swift stepped out in New York City wearing a black rose-patterned sundress by Dôen, marking...
I’m an Astrologer—These Are the Gifts I Recommend for the Gemini In Your Life
The truth is, you don’t—you ask them. They’ll give you several different answers before changing their mind an hour later. But that’s part of their magic. Geminis are walking...
Meghan Markle Shows Off the Perfect Summer Pedicure While Giving Us a Peek Into Her Garden
Meghan Markle is fully embracing the slow-life summer we’re all dreaming of. The Duchess of Sussex is leaning into the season, as evidenced by the latest Instagram photo posted...
Whatever You Do, Don’t Read Sydney Sweeney’s Instagram Comments Right Now
Sydney Sweeney's Instagram comment section is not a healthy place at the moment.On May 29 the Euphoria star announced Sydney’s Bathwater Bliss, a new Dr. Squatch “men’s natural soap”...
Gigi Hadid Gave Shower Shoes the High-Fashion Treatment
To the generation that exclusively wore spongy thong sandals in dormitory showers, the concept of high-fashion flip-flops might sound like an oxymoron. Gigi Hadid, however, would beg to differ.The...
Is the Ilia Limitless Lash Brown Mascara Really as Amazing as Everyone Says? Here’s Our Review.
Finding the perfect mascara can feel like the impossible dream, but there seems to be consensus among fans that the the Ilia Limitless Lash Mascara comes close. The mascara...
Hailey Bieber’s Rhode Has Been Sold to E.L.F. Beauty for $1 Billion
Hailey Bieber, the woman that you are. After launching her skin care brand, Rhode, in 2022, Bieber has officially created a billion-dollar business. On May 28, E.L.F. Beauty announced...
I Tried Dandelion Tea Every Night For a Week—And My Digestive System Is Thanking Me
While dandelions in your front yard may be a bit pesky (the flower is considered a weed since it can easily take over lawns and gardens), dandelion tea is...
Dr. Lilly Jay Never Asked for the Spotlight—But She’s Ready to Speak Up
It’s the moment, she thinks, to use her public voice for good. So Dr. Jay has decided to join the medical board of a science-backed parenting platform, Riley, in...
Daisy Edgar-Jones Is the Latest It Girl to Cosign the Big-Brown-Coat Trend
This photo of Daisy Edgar-Jones on a walk in New York City could have been taken today or in the 1960s—if Daisy Edgar-Jones in the ’60s was a bohemian...
BIAB Nails Are the Longer-Lasting, Good-for-Your-Nails Alternative to Gel and Shellac
Gel, acrylics, and shellac, step aside. If you struggle with weak nails that are prone to breakage and don’t seem to want to grow out, trying BIAB nails might...